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Pravana’s New Hair Care Line Leaves No Carbon Footprint Behind

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By: Jamie Matusow

Editor-in-Chief

 
Pravana has introduced its new Nevo collection, which features natural hair care in 100% biodegradable packaging. The collection of “all-natural” shampoos, conditioners and deep treatment products ($19 each) are housed in 100% biodegradable plastic packaging, which Pravana says begins to break down within 250 days of being placed in a landfill, leaving no carbon footprint behind. Each Nevo product contains Pravana’s exclusive Drops of the Amazon—a natural complex derived from plants found in the Amazon.
 
The Nevo Collection includes: Hydra Pearls (45 soft gels); Moisture Rich Shampoo & Conditioner, Reparative Shampoo & Conditioner, Color Lock Leave-In Protectant and 60-second deep treatment. All Nevo products are free of sulfates, parabens, sodium chloride, phthalates, gluten, propylene glycol, cocamide DEA, cocamide MEA, animal bi-products and animal testing.
 
More info: www.pravana.com

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